About us


The extraordinary journey of Simaaya began in 2005 with its flagship store at elgin road (kolkata). One of the most loved ethnic wear brand in the world, we have the finest collection of designer suits, sarees, lehengas, bridal wear and accessories for the special occasions of your life. Simaaya's team consists of an excellent team of in-house designers from some of the leading institutions of india. We have also launched our online store in 2015, which consists of a wide and versatile range of designer outfits at affordable prices. Simaaya has been praised for its outstanding collection and admirable work with the star retailer award in 2014 and emerging indian award in august 2008. 




The exceptional journey of Simaaya began in 2005 with its flagship store at Elgin Road (Kolkata). There are more stores of Simaaya at Triangular Park. We also have another store named "Sasya" at the prime location of Shakespeare Sarani in Kolkata. Sasya comprises of the finest designer collection for both men and women, including Party Wear, Casual Wear, Ethnic Wear and Bespoke. Our other store "Siyaa" is located at Elgin Road. Siyaa is a luxury brand which specializes in unique bridal wear collection including Bridal Lehenga Cholis and a variety of other ethic wear collection.

For more detail about the store addresses click Store Locator


Simaaya memorialize indian ethnic fashion, we proffer best customer service worldwide. Our outstanding range of ethnic products epitomizes rich Indian artistry, culture and craftsmanship. The sole vision is to transform Simaaya into an iconic brand that promises customers an unparalleled experience. Our passion for producing quality fashionable attires and delivering customer satisfaction has made us one of the well-known ethnic wear brand in the country. We believes in making special occasions truly memorable. Our anthology is created by fresh, upcoming talent and playing on the vivacity of the ultramodern woman. The entity has a touch of fine quality materials, and filled with everlasting grace of love.


Simaaya, over the years have become a name synonymous with glorifying tradition in contemporary ethnic fashion. We have a wide range of ethnic constellation from Sarees, Lehengas, Salwar Suits And Jewelleries. Our sole mission is to provide amazing shopping experience to our domestic and international customers. Our ethnic items are absolutely rich in craft, quality and different colour shades, reflecting incredible Indian artistry. Supported by a speedy and safe process right from purchase to delivery. We have set new standards in Indian ethnic fashion to delight customers. Step out in style and rule the fashion world with your enigmatic style and blend yourself with Indian culture exclusively from our online store.


Over 200 members, experts in their own right, are behind the scenes. Our dedicated in-house designers are from some of the leading institutions in India. From artists to master craftsmen, embroiders to karigars of innumerable art forms, a diverse team has created everything you see here.


Sarees | Suits | Kurti | Lehenga | Blouse | Bag | Jewellery | Footwear | Bespoke | Trials | Made to Order | Pret Wear | Delivery