Flaunt Your Magical Appeal This Festive Season By Decking Up Our Incredible Ethnic Assortment Exclusively, Collected For You.

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  • Easy Hacks For Brides Or Guests To Stay Warm And Stylish In Winter Wedding


    We know, you just don't feel the cold at a wedding, whether you're the bride or a guest, if you’re getting married or have a wedding to attend in the winter then take some time to plan your attires and make smart choices.  But still, there are some of us who just cannot handle the cold, and things might get a wee bit difficult if you're the bride in that situation! So here are some simple bridal lehenga hacks that not only save you from the cold, but do that without compromising on your bridal look.

    Wear leg warmers/leggings beneath your lehengaLEGGINGS


    Wear a pair of warm fleece tights in a nude or black colour under your open flared lehenga or saree to keep yourself warm and cozy. Just make sure that they crop before the ankles start so they won't be visible but will totally keep your legs toasty. Besides, if your feet and legs are warm, the rest of you feels warm as well.

    Choose warmer fabrics like velvetVELVETThis is one of the most important things that you should keep in mind while you go for bridal shopping. If you are having a winter wedding you should always choose heavier fabrics that can definitely help while trying to stay. If you are having a night function, it is advised to opt for outfits in thick silks and velvets are much more cold proof as compared to the sheer net lehengas,. Don't fret, sarees and lehengas in these fabrics look outstanding.

    Peplum Blouses to add layersPEPLUMAdd layers to your bridal lehenga as you opt for peplum style blouse. Unlike other stylish blouses, a peplum blouse is generally long enough to protect the winter bride from chilly winds.

    Get a heavier dupatta in a thicker fabric made Or carry a shawl insteadSHWALGet a finely embroidered pashmina shawl or stole with your wedding outfit, the same exact color of your dupatta, now just attach the shawl on the inside of your dupatta, it will radiate warmth when you need it the most.

    Get 3/4th or full sleeves made for the blousefull sleeveWe  know that sleeveless, cold shouldered and off-shoulder blouses look super chic. But for winter wedding opt for full sleeved blouses. They look damn stylish and elegant. You can get your full sleeves embroidered or have beautiful broad lace borders stitched on them.

    Adorn a stylish cape or jacket made that matches your wedding outfitjacketDon a stunning cape or leather jacket over your wedding outfit to make it look trendy and classy. Your long jacket or caped blouse will protect you from the cold and also elevate your bridal look.

    Sneaky pocketspocketsLast year, Anita Dongre came up with a brilliant idea of adding pockets in lehengas. The sneaky pockets are not at all visible but make things easier for the bride. If you don’t want to wear long sleeves or cover that beautiful henna design in any way, then you can buy a lehenga with pockets. With this quirky lehenga design, you can anytime tuck your hands in and keep yourself warm.

    Wear closed juttis or sandalsandalsThe best kind of footwear that you can opt for are the ever-stylish juttis instead of high heels and open-toe footwear. They look great with any bridal outfit and are as well as extremely comfortable to wear. There are plenty of styles and colours that are available in the shops and you can always get yourself customised juttis.

    green_lehengasYour d-day is the most important and irreplaceable day of your life. Don't let winters ruin it for you. Dear, winter brides you don’t have to worry about feeling cold on your special day because Simaaya have got you covered. These simple cheat tricks will allow you to wear the lehenga of your dream without getting the goose bumps.

  • Sarees For Festive Season

    When it comes to Festival and India all road leads to good food and great fashion. Be it Diwali or Durga Puja or even New Year, shopping for clothes become the priority for every fashion lover. However choosing what to wear in the festive days might get a bit difficult. As the festive days are fast approaching, adding sarees to your wardrobe is always a good idea, since festivals in India is all about embracing your ethnic self. Spoilt for choice, which sarees to buy? Here is a quick list of the must have sarees this festive season.


    Tussar Treasure

    Tussars are a must for every saree lover, be it for a Puja at your place or any simple party, a Tussar silk in beautiful hue when teamed up with a hand embroidered blouse in contrasting color can be the perfect way to look glamorous yet keep things simple. Tussars are classic and can never go out of style, so adding them to your wardrobe is always a good idea.

    Elegantly Yours-Kanjeevarams

    Kanjeevarams are sarees, which are a staple for every woman across the Nation. If you are in love with sarees, there are chances that you already have a couple of Kanjeevarams in your collection. But that does not mean, you cannot buy some more. Having a Kanjeevaram in bright and vibrant hue with rich brocade border simply helps you to keep in touch with your ethnic side. Team it up with a well tailored blouse in brocade of contrasting colors and you will be set to steal some heart and glances in any place you go.


    Dhakai Delights

    Your collection can never be complete if you are not a proud owner of a Dhakai. This wonderful handloom sarees with beautiful motifs are a must for every fashionista. Team them up with a brocade blouse or add some twist to your look by teaming it up with a fun crop top, but having a Dhakai during the festive season is definitely a must and their charm is everlasting.


    This season, it is all about handlooms, hence whatever might be your choice, choose it from the rich selection of handloom sarees and you will be festive ready.

  • Fashionable Looks To Try Out This Diwali


    Diwali is more like a Grand Finale of every festival. As the Diwali days approaches, things just get more and more grand and excitement reaches its brink. From Card parties to Diwali night every occasion calls for a new set of clothes. Just as the Diwali is all set to knock your door, here are some quick tips to ace your look this Diwali, even if you are not a fantastic card player.

    Royal Love

    Diwali is the time when most of us love to dress up in all ethnic. For all those ethnic lovers, this Diwali, simply flaunt your Royality. Dress up in a beautiful designer lehenga or a beautiful solid colored Anarkali kurta teamed up with a Banarasi dupatta to bring out your ethnic side.



    Love To Fuse

    Fusion is the new hot and Diwali is the perfect time to flaunt your love for fusion. Crop Top and Skirt have been tried and loved by all, but this year rock your Dhoti pant with the top of your lehenga and we assure you, you are going to turn quite a many heads. Dhoti Pants are cool, comfortable and very stylish unlike your heavy lehenga skirt.


    Drape Story

    No, we are not suggesting you to wear a saree. Instead, try the draped dresses instead. Beautiful silk and cotton designer dresses look lovely and elegant and are perfect for an evening party during the Diwali.  Simply accessorize with sleek jewellery and you will be all set for the Diwali.

    Fairytale Gowns

    A beautiful gown in pastel shades can simply turn your Diwali into a fairytale affair. Show up in a designer gown in muted gold or pastel shades and become the Queen of Hearts in the Diwali Card Party. A beautiful clutch and a diamond stud will add the right touch of elegance to your look



  • What Trends are in for Festive Season

    It is that time of the year when you need to up your fashion scale and opt for something trendy for the upcoming festive season. Gone are the days of the flowery and flirty and it is time to welcome the cold shoulders, asymmetrical hemline and pocketed dresses. Although there will be always a few time-tested classics, new trends have made quite an impression on the fashion world. Let’s look at the some of the style trends that are becoming the buzz of the town.


    Bold is beautiful, so do not hesitate to look for embellishments and embroideries on your sarees. Search for chikan anarkali and shadow sarees which have become the talk of the town. If you are in an experimental mood, you can look for opaque silk ornate and transparent sheers. And of course, for the innovative look, you can drape the six yards in different ways and go for blazer jackets, belted waists and shirt blouses to take your look to a different new level.


    The 70’s classic look is back with a bang and so is gold. The Parveen Bhabi look of the 70’s with her velvet choker and gold silk gown is here right now! If fashion trends are to be believed, the metallic silver and gold are here to stay for good! The hint of the glimmer will definitely increase your glamour quotient. If you are choosing a metallic bottom, it is best to go for solid colours for the top.

    There is a striking change in patterns. Gone are the days of the floral; the new season has seen the advent of zigzags, stripes and a mix of checks which look not only quaint, but suave as well. Everyday dressing has become quite fun, because instead of the boring stripes and smooth checks you can choose a patterned blouse and team it up with your classic suit.


    Bold slits in kurtas and the asymmetrical hem pattern have become quite popular among designers. The asymmetrical kurtas can be worn with palazzos, skirts, leggings and even a Patiala. The new collections of many designers have showcased the asymmetrical hem line in different ways. The high neck collar has come back with a bang and has made a foray into the corporate world. You can flaunt this style in conferences and meetings.

  • Style Trends for Monsoon Bride

    Remember Mira Nair’s ‘Monsoon Wedding’? Amidst all the chaos, clutter, skeletons coming out of the closet, the wedding held extreme fond memories for the guests and the moviegoers. It seems that everything was perfect at the end. It was romance and rejuvenation of spirits alright; monsoon can have that effect on you. If you are planning your D-day in the most romantic weather, here are a few pointers to help the monsoon bride.


    Rains can be pretty unpredictable; so keep it light during the monsoon. Out with the heavy dresses and bling and keep it minimal. Check out the latest designs on lace, satin, georgette and net and choose a choli with intricate designs. For the lehenga, opt for a lighter ghagra or a lehenga. Before you start on the makeup, pay special attention to your hands and feet. Brides often tend to forget about their feet and hands in the middle of the last minute wedding rush. A regular non-hassle routine like scrubbing your feet and hands with warm water and soft soap or a piece of lemon can do wonders! It is extremely effortless, but gives you that extra shine on your wedding day.


    Rain and humidity both act as spoilers for your hair. This is one thing that you really need to be careful about. Start a hair routine at least two or three months prior to the wedding date. Use a mild shampoo and a conditioner for your hair and wash it at least two or three times a week. You can opt for a weekly spa as well which will help to maintain the soft lustre look of the hair.

    Instead of going for dark colours, you can choose neon shades such as blue, green, peach or pink. Both suits and sarees in neon colours look good on brides. So, if you are choosing a light lehenga for the main event, you can stick to the neon shades for other functions such as sangeet or mehendi.

    It is best not to keep your hair open for the event; you should opt for a messy bun or a neat top knot or a simple braid and adorn it with fresh flowers.

  • Summer essentials you should spend on

    If dark colours and silk ruled the winters, pastel shades and comfortable fabrics are in this summer.

    Simaaya offers a range of cotton sarees in pastel shades with  interesting patterns and motifs. Floral pattern were the spring favourites and the trend continues in summer too.

    Let's have a look at some of the summer essentials you can pick up from our stores this season:

    Palazzo Salwar Suit



    This nice rust-colour Palazzo Salwar Suit in cotton is what you will call comfortable and stylish. Team it up with chunky jewellery and you can step out for an evening out. There are more patterns and colours available at our stores.


    The wedding season is on and you are looking for designer wears. This pink A-Line Lehenga With Attached Dupatta Presented By Anju Agarwal is just what you need. Perfect for the wedding party!


    This eye-catchy golden handloom saree with resham work can be a nice party wear. We have an impressive range of handloom sarees which will surely find their way into your closet.


    Jazz up the party wear this season. Experiment with pastel colours this summer. The saree is embellished with zari woven And stone work. Drop into our store to check out more collection.


    This one is a breath of fresh air. The pink lehnga which has floral patterns embroidered is perfect for all you parties this summer. The material is also very comfortable.

    These are just some samples of what we have. Do drop in to our stores to check out our collection. You will be really spoilt for choices.



  • The June Bride

    A wedding dress is both an intimate and personal for a woman - it must reflect the personality and style of the bride.
    - Carolina Herrera


    The wedding season is here and so is the humid season. Our June bride is preparing for the D-day and we make sure she has the right lehenga for the occasion. The right colours, motifs and material will play a crucial role this summer.





    Passion for Pink


    Simaaya has just the right blend for you, our June bride. Let's have a look at some of our lehnga collection:



  • Exclusive Sarees For Poila Baisakh

    Exclusive Sarees For Poila Baisakh

    Exclusive Sarees For Poila Baisakh Exclusive Sarees For Poila Baisakh

    The Bengali New Year celebration is popularly known as Poila Baisakh. It is the first day of the Bengali New Year and usually falls in mid April every year. When it comes to dressing up for Poila Baisakh, there is nothing more elegant and graceful than a traditional Indian Saree. There are numerous traditional sarees made all around Bengal that will make you look appealing. Here is a list of sarees one can wear for the auspicious occasion of Poila Baisakh.

    Tussar Silk Sarees


    Tussar Silk is produced in several places, but it is produced on a large scale in West Bengal. The patta and buti style of the saree is a favourite among Bengali women. The kantha stitch work is most often seen on tussar silk sarees. It is famous among women of all ages and is available in different colours. You can team up a tussar silk saree with a full sleeve blouse and chunky oxidized jewelleries. Flaunt your charismatic personality by wearing a tussar silk saree, while you go out for dinner with your friends on a Poila Baisakh evening.

    Dhakai Jamdani


    It is generally transparent and is woven with a mixture of silk and cotton. A favourite among Bengali women. A Jamdani is worn on special occasions. The touch and feel of Dhakai Jamdani saree is soft. Dhakai Jamdanis of all colour combinations are available online. You can team up a matching brocade blouse and wear golden jewellery with a Dhakai Jamdani saree in order to look mesmerizingly gorgeous. Look elegant by wearing a Dhakai Jamdani saree at a family get together on Poila Baisakh.


    Taant Saree Taant Saree

    Whenever we think of any Bengali saree, we visualize someone wearing a crisp cotton white saree with red border. The colour combination of Taant saree doesn't stick to the monotonous red and white colour combination, the taant sarees are available in different patterns and motifs with floral,"buti" and "gamcha" designs. Geometric and quirky patterns have also become quite famous nowadays. These light, bright and transparent sarees are most preferable in the hot and humid climate of Bengal. You can team up simple golden earrings and a long golden chain with a Taant saree. Look simple yet stylish by wearing a Taant saree, while you go out for lunch on a Poila Baisakh afternoon.

    Printed Sarees

    Printed Sarees Printed Sarees

    Nowadays printed sarees are highly in demand. Printed sarees are crafted with fine quality chiffon, Georgette etc.The prints which are mostly used these days are digital, floral, animal, polka dots, geometric and abstract prints. Printed sarees are light in weight and are easy to carry. Some smooth makeup and a stylish blouse will make you look like a style diva at a Poila Baisakh evening get together with family and friends.

    There are various online stores that offers a wide range of sarees for Poila Baisakh, like handloom sarees, tussar silk sarees, printed sarees etc. These online stores not only provides you with an extensive range of options to choose from but are also designed according to the latest fashion trends. Famous for its splendid collection and budget friendly prices, Simaaya is one such online store that has always tried to satisfy the customers and  has never compromised with the quality of products. So visit the various online stores and buy a gorgeous saree for yourself this Poila Baisakh.

  • The 5 must Have Dresses to turn you into a Diva this Wedding Season

    Come winter, and your mail box and your fridge magnets gets all flooded with wedding invitations and their reminders. While weddings, especially Indian ones, can be fun and full of grandeur, it also comes with an additional cause to worry about, ‘what to wear?’! Ladies, let us not break a sweat. A little help and calculated shopping can keep you smiling and your style and glam quotient intact. You can always rush to a designer store to get the best ethnic wear for women or you can take a minute, read this and then decide on what are your basic essentials this season to help you stand out from the rest. If you are willing to break the tradition yet look stunning in your bestie’s or your cousin’s wedding, here are the 5 must have pieces you ought to get from the house of Simaaya.


    You cannot really skip a lehenga from your wedding wear list, can you? But this beautiful piece is not exactly a regular lehenga, you would easily find in the market. Team this bold blue flared skirt in silk with the Pink Crop top on the Sangeet ceremony or in the Mehendi ceremony and make all the head turn in the sangeet. Wear it with a dupatta to add some ethnic value or simply skip the dupatta to add a modern element to it. Accessorize with stacked bangles or simply a silver headgear and see how you woo the crowd with the whirl of your skirt and the charm of your look.


    Abaya Suits

    This beautiful yet graceful suit can be your perfect choice for any of the functions in a wedding, be it the wedding night of a friend or the Sangeet ceremony of your cousin. This long slit kurti with gold patterns and the crushed silk skirt with a dupatta will add a grace and touch of ethnicity to your look. Team it up with beautiful chandelier earrings and kohl eyes and be the show stealer for the night. A beautiful clutch can always add some more grace to your look.


    Palazzo Suits

    On that Cocktail Party, when every girl is out there in LBDs and shift dresses, walk in, in this beautiful black and elegant Palazzo suit. The black kurta with minimal gold embroidery and gold palazzo will make you stand out from the rest. Skip the dupatta, if you want and team it up with a black stilettos and smoky eyes and cast your spell on the entire crowd. Who said, cocktail parties are meant for just western wears.



    So it’s the night of the reception and you are clueless whether to wear a saree or a lehenga or is there anything else in the option? It is then that this Gown will come to your rescue. A beautiful shade of blue with a an intricate embroidered work on the upper part simply makes it suitable for the Indian functions. Wear a diamond or pearl drop in the ear and tie your hair into a messy bun. Carry a small box clutch and team it up with gold stilettos.


    A Kanjeevaram

    An Indian function without saree is unimaginable so buying a beautiful silk traditional kanjeevaram saree is always a good idea. It will always be your life saver, whenever you are confused. You can wear it on the wedding night or any occasion. Wear it with traditional jhumkas for a traditional look or wear it with a crop top to add a modern touch to your look. You can also drape it in a different style to make your look funky, for example how about draping it in a dhoti style?!


  • Be The Queen Of Festivity With Regular Beauty Regimen

    Festivals are the perfect time to go on a regular beauty regimen and put that glow and beauty back on your face again. During festivals, there is increased application of make up on your face and these result in boils and eruptions later or worse during the big days. However, with the festivals some months away, go on regular cleansing, toning and moisturizing routine to achieve that envious glow which will complement the attire from the best best saree store Kolkata has.


    Fall Back On The Home Kitchen

    To care for your skin, you can go for yoghurt, papaya, orange peel powder, milk, honey and more or less anything. Just raid your skin and you will be faced with a treasure trove of beauty products that are inexpensive and equally effective.

    Caring For The Mane

    Image Sourced From Google

    Hair is another important and essential thing to care for when the desire is to look beautiful during festivals. If you are bored with black hair, then chuck the hair color and if henna is too cumbersome then  take a few sprigs of rosemary and boil it with 2 cups of water and black tea. Mix it with shampoo and use it to get that pretty brown tinge. For frizz free shiny hair, boil two lemons with water and spray this on the hair.

    Easy On The Eyes

    Image Sourced From Google

    When you have a three day (and night) occasion in a row, it will tell on the eyes. For this, massage the eye area with grated cucumber and then place a freezed chamomile tea bag on it. You can also splash your eyes with cold water mixed with rose water and honey.

    Healthy Lifestyle

    Lastly, a healthy lifestyle is very important for good glowing skin. Eat healthy that includes fresh fruits and vegetables. Drinks lots of eater and take 7-8 hours of sleep. You must also cut down on the urge to eat oily and fatty food and fizzy dinks are akin to poison to the skin.

    Image Sourced From Google

    Beauty is really skin deep and while you can go for skin treatments, healthy eating and caring for it is of utmost necessity.

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About us

There’s a wedding in the family. It’s going to be the celebration of a lifetime. A whole lot of rigmarole and yet all the ladies are only dreaming of looking their finest... Read more...


" Thanks simaaya for sending me an awesome sari and with best quality. I was little tensed because it was my first order from simaaya. But the sari i received is really beautiful. Thanks!! "

Seema Singh

" Got my black Saree delivered on time. I love the material and it looks gorgeous. Looking forward to buy some more saree this Durga Puja . Thanks! "

Nilanjana Roy

" Bought a georgette kurti online, I am extremely happy with the product as it looks prettier then the picture. Well fit and good quality "

Nikita Sharma

" I Have Recently Purchased A Red Colour Saree From Simaaya,It Is Unique And Stylish.The Rich Resham And Zari Work On The Saree Is Splendid.After My Friends Saw The Saree They Were Totally In Love With It And Even They Are Planning To Visit The Simaaya Stor "

Unmesha Kar

" At first the site is told by my daughter and i was first SKEPTIC to order an online saree but then after reading testimonials on your site,my daughter finally convinced me to go for online saree shopping and i have to say that MY FIRST PURCHASE ON SIMAAYA "


" I am a regular customer at Simaaya Fashions and I feel have the best designer wear sarees online. Recently I have bought a pink chiffon half and half saree from the online store. The material and the design was extremely good. "

Asha Bharech

" Green is my favourite colour and I bought a pale green faux Georgette sari from Simaaya for this Bengali New Year. Wherever I went, the sari was the talk of the town. "


" I have bought a beautiful lehenga in wine shade for my friend's wedding. The golden zari work makes it look simply fabulous. Extremely happy with the quality of the material. "


" I love green colour and bought a pale green one from Simaaya. It is made of faux Georgette and has beautiful floral print on it. I had bought it for the Bengali New Year and it was the talk of the town! "

Sonia Das




Email: online@simaaya.in,
Ph- 91-9831039398 , 9073316256

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